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  • Allen Wannamaker

YesterYear Racing™ Announces Advertising Partnership With Sid's View

Today YesterYear Racing™ entered into a advertising agreement with Sid's View. Founded in 2010, Sid's View is a prominent provider of original short track racing content including a very popular YouTube video podcast with just under 5,000 subscribers, as well as documentaries and live video from various short tracks around the eastern part of the U.S. Sid's View is headquartered in New England with some of the staff working at Stafford Motor Speedway, but their short track coverage goes beyond New England. Recently they were in Florida covering the World Series of Asphalt.

Asked about the partnership, YesterYear Racing™ founder Allen Wannamaker said he was excited about the opportunity. "I think what Tom and the crew do at Sid's View is excellent for short track racing and modifieds in particular. They are well versed in the "who's who" not only in the New England scene, but also beyond. This platform will give great exposure to YesterYear Racing™ and I look forward to working with Tom, Nicole, Remy, and the rest of the crew at Sid's View during 2024."

The advertising agreement gives YesterYear Racing™ direct podcast call-outs in 18 episode's running through October 2024. Additionally, YesterYear's branding, tag line, URL, and logo will be prominent on the Sid's View website.

The Sid's View video podcast is broadcast every Tuesday at 7:00pm EST on their YouTube site. YesterYear Racing™ will begin advertising on Sid's View this coming Tuesday, April 2.

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